March 20, 2020


Counterfeits... I know just hearing the word makes you wanna shake your head. You would think in 2019 we would be able to tell counterfeits apart from the real thing, we'll keep your friends close and your enemies closer. That's exactly what we are doing here at Rufskin, our brand protection department is working hard to eliminate Faux Rufskin products but the truth of the matter is there out there and easy to be mistaken for the real thing. Here are some examples, ways, and information you can keep with you when shopping for Rufskin outside of Rufskin.com.


Let's start with the Obvious,

Your main source of Rufskin will always be Rufskin.com or our storefront in North Park, SanDiego, CALIFORNIA!!



We pride ourselves on being authentic. Not 100% what that means (well you should) From production, designing, buttons, logos and traveling into the desert every weekend to bring you imagery, we do it all in house. With that being said keep your eye out for some key signs, our signature font and logo and even texture of the tags and hardware we use on our products. This is where the counterfeits are most likely to take the cheap way out and useless quality tags or font to imitate the real thing.

 

If you don't see these on your clothes, are they even real Rufskin? #Nope

EXAMPLE 1.0




EXAMPLE 2.0




If you feel like you come across a website that is selling counterfeits or not 100% sure if this site is legit please feel free to contact Brandprotection@rufskin.com

Hopefully, this information will help you when shopping online or in stores. Please contact us to find a RUFSKIN approved store in your area.



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