It always appears to sound like a Sunday newspaper advertisement with the mention of the event of a sale or temporary price reduction, doesn't it? Without trying to sound dreary and boring we are announcing our annual post-holiday, post-binge eating and drinking sales week that features a swimwear category on the RUFSKIN.com site with reduced prices of 35% to 40% off! The sale continues from now to next Wednesday, January 15th. We are attaching some of the photos from the Mexican Peninsula trip we did last Spring that highlights a few of the styles you will find under our swim sale category that will hopefully entice you to get yourself into a pair or two. These photos of Logan might also inspire you to work off all that champagne and caviar you may have overindulged in over the holidays. Either way, Happy New Year and enjoy the show!