Not so naughty in our NAUTIK.

NAUTIK NVY 6 NAUTIK NVY 7 NAUTIK RED LOG NAUTIK NVY 3 Our sailor shirt the NAUTIK is the must have for Summer dressing. It can be dressed up with a white twill pants or worn like the photos above as a cover up from to and from the beach. The NAUTIK is available in both red or navy. For more details on our sailor shirt.

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Vintage Fridays with King David

IMG_7595 IMG_9803 We have long been admirers of DAVID MCINTOSH and we had the pleasure a year ago to photograph him in our newest athletic gear at the time. Mixing RUFSKIN’S creative designing and Mr. MCINTOSH’S stunning body, these classic RUFSKIN athletic pieces are still mainstays to our collections. PRACTICE training pants and our KAAN mesh singlet are shon above.

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Posted in athletes, athletic, David McIntosh, Rufletic, vintage, vintage fridays | Leave a comment

Cover Whirl! Rufskin on the V Magazine cover!


We are proud to mention that our original designed swimsuit we call the “RUFINI” made the cover of V MAGAZINE’S August edition and photographed by the famed photographer MARIO TESTINO where he lensed a 46-page editorial featuring the eight most important models at the moment.

In addition to the cover, the inside fashion story “LESS IS MORE” captured our RELAY sport brief as well as another glimpse at our RUFINI cut sunga, CADAQUES. For more information, visuals and buying options for V MAGAZINE runway on over HERE.


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Florals for Summer…groundbreaking.

BOTANICA L6 BOTANICA L8 In celebration of misummer, RUFSKIN launched a limited edition floral short called the BOTANIK that has all the details of a true RUFSKIN FIT as well as an original floral design. This is what our person in charge of describing has to say about these lovely shorts. These sexy yet comfortable shorts are made from stretchy twill fabric that is printed with a light and bright botanical motif. They are hemmed at mid-thigh to let you show off the muscular definition of your quads while our signature curved yoke design works to flatter your rear end. Other features include angled front pockets, back patch pockets, button fly, and a unique tab extension on the front waistband. 

RUSKIN’S FLORAL BOTANIK SHORTS HERE. always made in California. 

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Posted in California, new merchandise, summer | Leave a comment

GALORE is not a bore.

Eian-Scully-galore-1 Screen Shot 2014-07-15 at 2.33.44 PM Eian-Scully-galore- Eian-Scully-galore-9 GALORE Magazine launched their SWIM SPECTACULAR with a men’s store featuring SOUL ARTIST MANAGEMENT’S model EIAN SCULLY and our current spring/summer men’s swimwear. SWIM on over. Via ROCKET MAGAZINE.

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Posted in editorial, Galore Magazine, rufskin sighting, swimwear | Leave a comment